Just when a brand has been cruising along with a solid engagement strategy, it may be time to change it or at least gauge it’s effectiveness. Each new technology innovation that launches creates a domino effect with how customers think, what they want and what you, as a brand, need to do to accommodate. It’s a new era of disruption where you need to better predict the future of marketing and quickly adjust in a way that benefits your bottom line. Continue reading “Top Marketing “Red Flags” Disrupting the Marketplace”