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Looney Advertising & New Media

Think big, work small, and great things will happen.

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Nielsen

Neuroscience Improves Marketing

The human mind is one of the last great frontiers in our society. The last few years, there have been great strides in understanding how the brain works. We are going to share the latest studies and news in neuroscience to help our clients better influence consumers through marketing. Continue reading “Neuroscience Improves Marketing”

3 Seconds is too Long to Wait

Google will kick off the new year with their Accelerated Mobile Pages (AMP) Project to bring speed and an overall better mobile experience when it comes to viewing news articles. Why wait 3 seconds for an article to load when you can wait 500 milliseconds? The question we have to ask ourselves: what does this mean for mobile advertising?

Continue reading “3 Seconds is too Long to Wait”

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